World Cup Commercials

I'm back from vacation, where I went completely off the grid for a week - no Internet, no Blackberry, no TV. So I've had quite a lot of catching up to do. But one of my favorite things I've found, thanks to my brother in law, is this hilarious set of World Cup commercials from Skol, a Brazilian beer company.

For obvious reasons, I really, really appreciate this one.

 

 

This commercial, which advertises Skol's "talking cans" campaign (they inserted little audio devices into special cans that they distributed throughout Brazil), is also very funny.

 

 

In addition to these ads, Skol also did a series of short videos where Brazilians harass Argentines in Sao Paulo to try to "turn them" to become Brazilian football fans:

 

 

I also discovered this really simple but great commercial for Vivo. If you've ever wondered what it's like in Brazil during the World Cup, this will give you a small taste:

 

Also, if you missed the whole Cala a Boca Galvao thing like I did, I recommend this funny article about how Brazilians' exasperation with sports announcer Galvao's ramblings during the World Cup opening confused gringo Twitter users and even convinced some that the expression was to help save an endangered Brazilian bird, and even better, convinced others that it was a new Lady Gaga song.

Comments

[mallory elise]

hahahaha i love these Skol commercials, i actually sent them to my brother a little bit ago because he is in love with Messi and i like to make fun of him :)

my favorite brazilian commercial right now strangely doesn't have anything to do with the world cup; the new Uno cars by Fiat have a great advertising campaign with great commercials; i'm pretty sure it's going to be the best selling car for the next year. i normally hate car commercials, but they are so cute!

[Andrew]

Awesome videos. I especially liked the second one, and the last one. Brazilians get a kick out of the Argentinians, and, to be fair, the Argentinians make it easy.

[Ernest Barteldes]

I'd hate to be an Argentinean in Brazil right now... Ads like these could never air in the US... they'd be labeled "politically incorrect." But they are really fun. Could you imagine if Brooklyn Lager created a Yankee selection and created commercials antagonizing, say, Red Sox fans?